Omnis Partners are delighted to be partnered with a Global Marketing Communications agency to hire for a Senior Customer and Marketing Analyst to join their industry leading Digital & Customer team.
A chance to diversify your experience by working across multiple clients in various industries, delivering insights and solutions to support improved omnichannel customer experience.
You will use a variety of statistical analytics techniques including segmentation, modelling, performance marketing optimisation as well as delivering impactful customer insights around omnichannel customer journey.
What’s in it for you?
- Work across a range of clients in retail, telco, automotive and healthcare industries
- Deliver a range of analytics projects to support omnichannel customer experience and personalisation
- Strong skills with SQL and GA required for analysis as well as excellent data visualisation tools such as PowerBI and Tableau
- Excellent communication skills to liaise with, and nurture client relationships
Responsibilities:
- Employ strong statistical analytical skills to optimise omnichannel customer journey
- Deliver insights to drive the understanding of customers, helping to shape future strategies, improve customer experience, deepen engagement, drive revenue
- Work with clients to help build relationships with key stakeholders from across the business and translate their ambitions and goals into analytical challenges
Experience:
- Educated to degree level in relevant subject such as Computer Science, Machine Learning, Mathematics, Statistics, Physics, Chemistry, Engineering etc.
- Advanced coding skills with SQL, working with large and complex data sets to extract insights and identify trends
- Exposure to cloud-based analytical platforms such as Databricks, Snowflake, Google BigQuery etc.
- A proven background in measuring customer journey across digital platforms
- Additional skills in leveraging Python for coding and modelling strongly preferred
- Strong technical skills with Google Analytics (GA) as well as social media measurement tools such as Brandwatch / Sprinklr etc.
