Senior Customer & Marketing Analyst

  • Full Time

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Omnis Partners are delighted to be partnered with a Global Marketing Communications agency to hire for a Senior Customer and Marketing Analyst to join their industry leading Digital & Customer team.

A chance to diversify your experience by working across multiple clients in various industries, delivering insights and solutions to support improved omnichannel customer experience.

You will use a variety of statistical analytics techniques including segmentation, modelling, performance marketing optimisation as well as delivering impactful customer insights around omnichannel customer journey.

 

What’s in it for you?

  • Work across a range of clients in retail, telco, automotive and healthcare industries
  • Deliver a range of analytics projects to support omnichannel customer experience and personalisation
  • Strong skills with SQL and GA required for analysis as well as excellent data visualisation tools such as PowerBI and Tableau
  • Excellent communication skills to liaise with, and nurture client relationships

Responsibilities:

  • Employ strong statistical analytical skills to optimise omnichannel customer journey
  • Deliver insights to drive the understanding of customers, helping to shape future strategies, improve customer experience, deepen engagement, drive revenue
  • Work with clients to help build relationships with key stakeholders from across the business and translate their ambitions and goals into analytical challenges

Experience:

  • Educated to degree level in relevant subject such as Computer Science, Machine Learning, Mathematics, Statistics, Physics, Chemistry, Engineering etc.
  • Advanced coding skills with SQL, working with large and complex data sets to extract insights and identify trends
  • Exposure to cloud-based analytical platforms such as Databricks, Snowflake, Google BigQuery etc.
  • A proven background in measuring customer journey across digital platforms
  • Additional skills in leveraging Python for coding and modelling strongly preferred
  • Strong technical skills with Google Analytics (GA) as well as social media measurement tools such as Brandwatch / Sprinklr etc.

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